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Why choose an Allied Content Marketing Agency?

If you are thinking of hiring a professional to write articles for your website, you will surely wonder if a Content Marketing Agency or freelance writer is better . No matter which one you choose, you should know that having content from a reliable,  consistent writer who understands that it is essential to differentiate yourself will greatly improve your organic positioning in Google . Choosing between both options is a very difficult decision, because definitely placing a responsibility as important as the content that is published on your website translates directly into the success or not of a Content Marketing strategy . But don’t worry, we are going to help you make the right decision for you and your company’s goals. In this article, we are going to give you seven reasons why you should choose a content marketing agency over a freelancer, but first, we will give you some important information that you must take into account before making the decision. OK we start. We believe that the first thing you should know is what is a freelance writer and what is a Content Marketing agency and what are its main characteristics: How to increase my sales with Content Marketing Content Marketing Agency Content Marketing Agency A Content Marketing Agency is a company that has a multidisciplinary team of creatives, digital strategists, and copywriters who focus on one or more projects. They are characterized by being specialists in digital communication , but always taking into account creating attractive content as a focus, applying the appropriate techniques to attract users to their website and thus be able to achieve SEO positioning. In addition, an agency will work hard so that your company has the highest number of conversions and in this way you obtain a greater Return on Investment  ROI Another important characteristic of Content Marketing agencies is that the people who make it up work as a team and all are aligned since each one has its function. For example, an editor or journalist does the writing of the texts, an editor makes the revision and correction of the same, the choice and arrangement of the images. Another person is in charge of web positioning strategies , such as the choice of topics, keyword studies, among others. Freelance Writer freelance writer According to Wikipedia , a freelance professional is: “The person whose activity consists of carrying out work related to their occupation, trade or profession, independently, for third parties who require their services for specific tasks.” The Species De Espacios  blog determines that a freelance writer is a “professional who offers his services independently or autonomously, who bills according to the result obtained in a certain job or signs a temporary contract for specific tasks. In other words, he is a professional who provides his services without belonging to any company or corporation. Therefore, a freelance writer is a journalism or social communication professional, in most cases, who provides creative writing services for the web and charges for professional fees and not for base salary. Normally they do not work for hours dedicated but for objectives achieved. Other important characteristics are the fact that this person must have knowledge of SEO , excellent writing and spelling, be responsible, and have the ability to follow orders even without a boss.  The chose Content Marketing Agency Now, we already know what each one is about and what its main characteristics are. Which to choose? One point to keep in mind is that when deciding, you should not only evaluate costs, but also how you can maximize ROI in an efficient way, whether with a freelance writer or with a specialized agency . Everything will depend on what your project is about and its size. We recommend having a team of specialists from a Content Marketing agency not only because of the costs, but also because of the effectiveness to achieve the objectives and conversion of leads. 6 Reasons to hire a Content Marketing agency 1. Time, tick tock, do it before the competition Although neither a Content Marketing agency  nor a freelance Writer are available 24/7, with the agency you know what hours they work and when they are available. Unlike the freelancer who can be a Russian roulette, sometimes you can be sitting at the PC, sometimes not. Ok, we know that agencies do not work on weekends, or at night, but if there is a good agency-client relationship, they will surely be able to resolve any questions or problems outside of working hours. Let’s take the hypothetical case that you have come up with a great idea and you need to meet to implement it as soon as possible What is faster? Expect that the freelancer can meet with you or make use of the structure of an agency in which they have a fixed schedule available in which you can communicate with them and channel everything related to your idea. One of the main problems of a single person is that they can get sick, go on vacation or be trapped for not knowing how to manage their time, on the other hand with the marketing agency , there will always be someone who can solve you. 2. Talents gathered in one place Agencies have the benefit of ensuring that you will have highly trained professionals with the best experience in the sector, sitting at a table thinking about your project. This is a great benefit since it is having a multidisciplinary group  that will bring you better results than those that a single person can give. Likewise, in an agency they are working on ideas every day, so the content strategy for your project can always be presented in a new, creative way and from different perspectives constantly. What with a freelancer is difficult, since they, in most cases, are not working on a single project at a time so concentrating on renewing ideas and identifying errors is more difficult. You should also forget that you can hire a single professional to fulfill many roles because the one that covers a lot does not squeeze. 3. Quick execution of strategies By having a team of professionals working on your project, a campaign can be more quickly and effectively channeled. AND n change to having only one person, for logical reasons you will need more time to create the campaign, execute it and measure it. Experience “a thorn of experience is worth more than a forest of warnings” – James Russell Lowell The Content Marketing is relatively new, but have professionals with extensive experience in the field who have worked for big brands that have different objectives and buyer persons, gives a special plus. This will allow you to have a stronger content strategy and a broader study of your target audience. With a freelance writer, it is difficult to find someone with enough years of experience in Content Marketing to have a 360 ° view of your project and put it together effectively, just like the Content Marketing agency . It is true that there are thousands of case studies that you can find on the web, but let’s face it, it is not the same as being told about having lived it and having had the opportunity to make mistakes and learn from them. 4. The investment Formulating, executing and analyzing an Inbound Marketing strategy can become a tedious process if it is only you and the freelance writer, so there is always the need to hire other professionals to complete the team. Which makes it more expensive and harder for everyone to line up and be available at the same time. Instead, by hiring a marketing agency , you hire a team of professionals, for a fixed monthly cost, which allows you to organize yourself financially in a more efficient way. In addition, you will not have to worry about making payments to several professionals, you will only make the payment to the agency and its staff will take care of everything. 5. Resources and tools at the click of a button It is much more likely that a Content Marketing agency has access to all the tools you need to be able to position yourself much faster. In addition, they have the resources to structure a strategy tailored to your needs and your budget. While with a freelance writer, the tools have to be provided by you. So with an agency setting short, medium and long-term goals that are profitable for your business is easier and faster. 6. Analysis is faster and more effective In previous points we have mentioned on several occasions the importance of analysis in the development of a strategy in Content Marketing. Why is it so important? If it is not constantly evaluated, errors can not be detected in time and the rudder straightened. As we know, the results cannot be seen from one day to the next, but if you have a team working on it daily, you can achieve it in less time. This is another reason why choosing a Content Marketing agency is an excellent option, since they have the human talent and the tools to make a daily analysis of what is happening with your project and how to improve it. On the other hand, getting a freelance writer to focus 100% on your project and do a daily analysis on its progress is difficult, unless you demand a weekly cutoff of the project’s progress. Obviously, with the agency you must also demand it, but it will probably already be included in the initial budget. 5 Best Content Marketing Agencies Perfect! We have already convinced you that the best option is to hire an agency, but which agency? Quiet! We made a list of five Content Marketing agencies Spoonagency: Spoonagency They are located in various countries in Europe. They work by telling stories , because “We believe that reality will always triumph over fiction. The stories we tell come from the real world of our clients. They entertain, inspire and lead to change ”. Kunocreative: Kunocreative They are located in Cleveland and Austin USA, they assure that their success is due to “our team and their commitment to help CEOs, marketing executives, CMOs and obtain the business results they need through the commercialization of Inbound Marketing “. MOZ: moz It was founded in 2004 and is a direct reference in Content Marketing. They focus on “Making the web a better place and enjoying every second of it.” They offer various Moz Software to unleash the full potential of your business. They are located in Washington and Oregon, USA. Concentric Content: Concentric Content They are a content marketing agency that helps companies communicate with their target audience. It is located in Chicago USA. They focus on simple posts that solve problems for their clients’ clients. Genwords: Emanuel Olivier Peralta, CEO Equipos Creativos & Genwords Content Marketing Agency We are an agency specialized in Content Marketing . What makes us different? We have a network of editors in all Latin American countries. We produce content in Spanish and Portuguese, and a superplus is that we have a Content Marketing software that will definitely make your life easier. We have worked with clients such as Walmart, Impremedia, Entravisión, Sodimac, Falabella, among many others, we invite you to learn about our success stories . In short, agencies will always be a much more complete service than hiring a single person, even if they have years of experience, nothing is equal to having a work team, which has not only the experience but the tools to carry out your direct project. to success. And yes, of course, hiring a freelance writer also has its benefits, but if your project is large and you want to maximize ROI by combining your knowledge about your business and the sector in which it operates, with the specialized knowledge that a Content agency has Marketing , they will be the perfect pair.

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How to Create Account in EXMO step by step

In this article you will learn how to register in EXMO in 2022, as you well know it is a cryptocurrency platform to trade, as well as buy and sell digital currencies. Next, we are going to make you a quick and easy guide to create your account.

How to open an account in step by step

Access the official website of EXMO to be able to register for free.

Select “Registration”

At the top right you will have a Registration button, click on it and there you will open a form to place basic data such as username, email, telephone, password and its confirmation, as well as the acceptance of terms and conditions of the platform.

Likewise, if you want you can subscribe to receive news you just have to activate the option. then activate the captcha and click on “Registration”

Phone and email verification

They will send you an SMS to the registered phone to place the verification code and give it confirmation. The same will happen with the email, in which they will send you an email with a link to confirm the account and activate it.

Account Verification

Once you have completed all the registration, you must verify your account, this is quite important that you do it so that you do not have limitations, it is a financial platform and as such, by regulation you must verify your identity and address.

  • For identity, you can do it through your ID, passport or other identity document, also a selfie with the document, you can support yourself by linking the mobile if you do not have a webcam.
  • In the case of the address, it would be verified with a bill for services such as electricity, water or other document where they can verify your location or residence, this is to raise the limits further.
  • For the card, you need to enter your card details and even take a photo and attach it.

Ideally, you should verify everything, but the first thing is the identity, in which you will be required name, surname, middle name in the case you have. Secondly, you will be asked to identify what type of document you are going to use to identify yourself, for example, the DNI.

After that, you must upload a photo of the front and back of the identity document, if you do not have them at hand, you can do it with your mobile and send it to you by mail or web whapsapp or another application, and then upload it from the computer.

Once this is done, it will request a selfie with specific details, where you must write down on a paper the word EXMO, followed by the date of the day of the photo and hold the DNI without covering anything, there you capture the photo and attach it, with these steps you will already be in the process of verifying the identity.

Likewise, you can do it to verify the address with a receipt and in the case of the card you must do the same, they are similar processes quite simple, the idea is that you complete the entire registration process.


Another important point regarding registration is the security configuration in which you can add extra protection and have two-step authentication. Likewise, you can observe other options such as personal information, which you can review carefully.

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How to create an account on Poloniex step by step

In this article you will learn how to register with Poloniex in 2022, it is a cryptocurrency trading platform, where you can trade with margin or leverage and you can also do hodl. Here’s a step-by-step way to create an account on Poloniex.

Go to the official website of Poloniex

Access the Poloniex registration page to later follow the step by step that we will give you to register for free.

Select “Sing Up”

Once you are on the platform you must select in the left menu “Sing Up”, where you must enter the email and password, the latter you must confirm it. Additionally, you must place the referral code (optional), as well as accept the terms and policies that govern this page.

Verify your email

Once the previous form has been completed, you must check the email where a link will be sent for the purposes of verifying the email, in order to continue with the account registration process.

Account access

With the email and password data entered, we select “Log In” and access. Among the important things that there are is the “profile”, where you will have to verify your account.

If you want to apply margin for trading or leverage you must verify your profile in “Upgrade” you will be able to select other aspects that will help you verify your identity, you will probably be asked to upload a file, such as a photo of the DNI or an invoice to verify the address.

Then, in the event that you want to use the future option that allows margin up to one hundred leverage, you have to have verified these things.

This request is totally normal, since it is required by all financial platforms by legal issue, with this you would already have verified level 2 and with it you would not have any type of limit.

Right now, you could make all kinds of deposits, normal purchases with certain fairly high limits.

Two-factor authentication verification

To protect your account you can activate 2FA this is double authentication code, so you must enter a code apart from the password to be able to log in.

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How to Invest in Cryptocurrencies on Skrill

If you are one of those investors who do not like to deal with many complicated orders, but prefer to hold long-term, then Skrill is an excellent alternative for you. With the simplicity that characterizes it.

But the question is, how to invest in cryptocurrencies within Skrill? The answer will be shown in this article.

But first log in to your Skrill account, then you could already start the step by step that will be shown below.

Access Skrill’s Cryptocurrency Investment Options

Like any financial platform, Skrill puts at your disposal tools so that you can invest in cryptocurrencies within yourself, doing so in a simple and comfortable way. To access these tools, below, we will describe the following procedure:

  1. Within the home screen of your account, in the left sidebar, find and tap on Cryptocurrencies.

Important: It is likely that when you enter this section, you will be asked to accept some terms or similar.

  1. Once there, you are presented with different options in terms of cryptocurrencies. From among these, you will select Invest now, clicking on this option.

  1. Once you access that section, you will be shown an extensive list of existing cryptos in Skrill. In each of which, you are given a Trade option. If you click on any of these, you would enter their trading options.

  1. When you have entered the crypto you chose, you will see a Buy – Sell panel.

Ways to trade cryptocurrencies in

In this buy-sell panel or trading box, you will have some options that will allow you to perform these operations:

Steps to buy cryptocurrencies within Skrill

First of all, talking about the purchase of cryptocurrencies in the Instant mode (which is the usual one), you will be able to do the following:

  • Select the currency in which you want to buy cryptos.

  • Set the amount to spend that, for its purposes, must be a minimum of 10 EUR (You are also shown the balance you have available).

  • Select the cryptocurrency in which you are going to invest.

  • See what you are going to receive in cryptos in equivalence for what you have invested.

  • See the commission you will be charged for that transaction.

When you have everything ready, then you can click Next.

After this, you will be able to see the summary of the entire operation; you will be told everything you have added, such as the amount and what you would receive, and also the commission charge, which will be added to the total amount to be spent. If you agree with everything, you can click on Confirm.

Steps to Sell Cryptocurrencies within Skrill

There is not much to comment on in the case of selling your cryptos within Skrill, as they are basically the same steps as in the case of the purchase:

  • You establish the type of crypto that you are going to sell (and that logically, you should own).

  • You indicate the amount of cryptocurrencies to sell directly or, if you prefer, using the percentage indicators.

  • Select the currency in which you want to receive the funds in equivalence.

  • See how much you will receive, in the same way as the previous case.

Having this ready too, you would click Next.

Following this, you must also click on Confirm in a summary similar to that of the case of the purchase, where you will see important data with which, if you agree, you can proceed to the respective confirmation.

Some other options that Skrill gives you to trade

The options you have in Skrill to trade are very practical and easy to use. And for your convenience, they are not numerous. Here’s what you can find on Skrill for when you want to trade on it:

The Portfolio section

In this section you have at hand some useful things for your negotiations, such as:

  • The Watchlist, with which you can keep abreast of the indices of your cryptos in the market.

  • Alerts and orders. With these options you are given the possibility to mark an index within the cryptocurrency, which, if the price reaches it, this will be notified to your email or mobile, as you have it configured.

  • Recent activity. It is the section where you will get your last financial movements, when it comes to purchases and sales, as is logical.

The Trade section

Within this section, you can do what you are told below:

  • Visualization of Graphs. This will allow you to take a look at the stock market movement in a not at all complex interface (you can also see the current trend that the market has in terms of sellers and buyers).

As you can see, the trading system within Skrill is not complicated. They are few and simple options, but with the same utility for people like you who do not want to get too entangled in the stock market issue, but to play it safe, but in a simple way.

This tutorial summarizes it this way so that you have a general idea when investing in cryptocurrencies within Skrill.

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