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The Japhy startup raises 7M € for its internet kibble subscription

She is French, is only two years old, but already intends to make her place among the industrial giants of the sector. In France and abroad, for dogs and cats. Japhy, the name of the startup launched in 2018 by Thomas Chabrier and François Puigsarbé, has just completed a Series A financing operation which has enabled it to raise 7 million euros and thus aim more. Its product: an internet subscription to deliver quality kibble made in France to customers’ homes. Japhy is not the only one to have embarked on the conquest of a market estimated at 1.6 billion euros by its co-founder. The leaders are giants from industry and large groups: Nestlé with Royal Canin and Mars Petcare. At the same time, the new wave of challengers are starting to consolidate as well. There is Pepette, a Frenchman who has built his model on a format similar to home meal delivery, or Tomojo who differentiates himself by only offering dog and cat food made from insects.

The rise of Japhy

Japhy is in colossal form as his predictions for next year are to quadruple his growth. After fundraising in Seed of one million euros, this first round of funding in Serie A with Capagro, Aglaé Ventures and various business angels (including the former director of Mars Petcare) will allow him to ” accelerate its deployment. The goal, after only two years of activity: to expand abroad. Between Germany, Italy and Spain, its co-founder Thomas Chabrier is still hesitating, report our colleagues from Les Échos. The second area of ​​growth will be the expansion of the product line to cats. Naturally, the startup wants to recover this equally lucrative market where the quality of the food is closely monitored by the masters of these felines. Japhy intends above all to target a young audience, the one in which the startup sees the most opportunity, in particular because it is “poorly addressed by large groups”, declared its co-founder to Les Échos .

Well-known strategy of startups

To conquer the world of “petfood” as we like to call it, Japhy has therefore opted for a model that is 100% online and equipped with a single product to allow it to grow. In the young shoots landscape, this strategy has a name: that of DNVB, for “ Digital Native Vertical Brand ”. A fashionable model, the attractiveness of which equals that of marketplaces or networking platforms. This new El Dorado for launching a business is very effective in competing with large groups. Certain, on the other hand, find it limits, in particular for the deployment abroad. That said, Japhy is attracting investment and enjoying a boost in awareness among pet owners who would like to be able to buy better quality products that are transparent in their recipes and energy intake, just as made in France (Japhy indicates that its two croquettes productions are in Mayenne and Castres). In March 2020, the number of 344 young shoots was reported to the DNVB model. Among them, we can name Le Slip Français and Bonne Gueule who both succeeded in their marketing coup. Over the past year, the turnover of all these companies was worth no less than 103.4 billion euros according to the consulting firm Digital native group. In its history, the term “DNVB” would know an article by Andy Dunn on Medium, in 2016, which had notably described the model as “focused in a manic way on the customer experience”. One of the sectors that has benefited the most and that has transformed the most is certainly that of bedding, where names like Tediber in France and Emma Matelas in Germany have made themselves known to the general public. But the biggest success certainly goes to Casper Sleep, the American who ended up going public last February. An impressive course, although most DNVBs end up being swallowed up by more traditional groups.

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New OnePlus 9RT: Specs, launch date, colors revealed

OnePlus hasn’t said how much RAM the 9 RT will feature, however Geekbench has shown that it will sport 12GB of RAM. However, an 8GB variant will almost certainly be available.

Shenzhen [China]: The OnePlus 9 RT’s launch date and specifications have been revealed by OnePlus ahead of its official announcement.

According to GSM Arena, the OnePlus 9 RT will go on sale in China on October 13, or next week.
Although the new OnePlus smartphone will be unveiled in China first, it is expected to make its way to India as well. In India, the OnePlus 9 RT has yet to be announced.

The Snapdragon 888 SoC will power the OnePlus 9 RT, which will be paired with LPDDR5 RAM and UFS 3.1 storage. It will have a 120Hz E4 screen and a 4,500mAh battery that will charge at 65W. The primary camera on the 9 RT will be 50 megapixels.

OnePlus hasn’t said how much RAM the 9 RT will feature, however Geekbench has shown that it will sport 12GB of RAM. However, an 8GB variant will almost certainly be available.

The phone maker also revealed that the 9 RT will be available in two colour options: black and grey, and that pre-orders will begin on October 13 in China, with the first sale on October 19.

We’re still four days away from the launch, so expect more information regarding the OnePlus 9 RT in the days leading up to it.

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Meaning of CEO, COO, CFO, CIO, CTO and CMO: Calling each executive by name

The adoption of business terms and technicalities from English-speaking organizations is increasingly widespread, and acronyms that describe executive positions are often favorites when used by those responsible for the areas of the company. The use of acronyms such as CEO, COO, CIO, CTO and CMO has become widespread, both in more traditional organizations such as startups and other technology-based companies.

But what is the meaning of these acronyms?

If we pay careful attention to its definition, we will see that the meaning of CEO and the rest of the management figures of companies are much simpler than you thought.

What is the CEO of a company?

The CEO of a company is the acronym corresponding to the acronym for Chief Executive Officer, which in Spain we usually know as CEO or Executive Director. He is the head of administrative management and direction in the company.

Who is the COO?

It comes from the Chief Operating Officer and can be translated as Director of Operations or Chief of Operations, responsible for the daily operations of the company such as production, logistics, etc.

What does CFO stand for in English?

CFO is the abbreviation for Ch IEF Financial Officer. In our business culture it corresponds to the Chief Financial Officer and his responsibility is the economic and financial planning of the company based on the objectives established by the board of directors, generally made up of those responsible for each area that we are analyzing in this post.

What is the CIO of a company?

It comes from the acronym for Chief Information Officer. Their role is attributed to the person responsible for the company’s information technology systems and usually falls into different professional profiles depending on the organization’s structure. Thus, the position of CIO may be the counterpart of the systems manager, although there is ambiguity in its implementation and it is often confused with the CTO, which we explain below.

What does the acronym CTO stand for?

It is the abbreviation of Chief Technology Officer and it is usual to give it the same treatment as the system manager in an erroneous way by many companies. The main difference is that while the CIO is responsible for the company’s information services at the process level and from the planning point of view, the CTO is the technical person in charge of the development and correct operation of the information systems from the point of view of execution.

What is a CMO in a company?

It corresponds to the acronym of Chief Marketing Officer and its translation in our business language is that of Marketing Director as the head of sales and product development, among other functions.

Its application in practice is different according to the structure of each organization, and there may be various combinations in the hierarchy of these executive positions. In general, the meaning of CEO of the company falls on the highest part of the organization and has as subordinates the executives responsible for each area, who report directly to this CEO to make his decisions. However, in other organizational models, the position of CEO held by its president as the visible image in communication and public relations of the company, delegating the highest decision-making authority to the COO.

The meaning of CEO extends

This definition nomenclature of executive positions in companies does not end here. Many of these terms did not exist a few years ago, and the increasing specialization of departments in large organizations gives rise to new positions, which after the meaning of CEO and the other positions that we have seen evolve into new figures such as the CSO (Chief Science Officer), CCO (Chief Commercial Officer), CLO (Chief Legal Officer) among many other definitions of executive positions.

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Coworking: Need or Opportunity?

Many times when it comes to undertaking we see that there are a great multitude of impediments that stop our initiative.

One of the most obvious, especially in times of crisis, is financing. That is why a work modality called coworking has proliferated in Spain for a few years. But what is coworking?

The foundation of coworking is to bring together professionals from different fields in the same space where they can develop their activity, which means significant cost savings. In other words, it’s like having roommates with whom you share expenses.

Surely, you have heard a friend talk about a coworking space, collaborative work, cost savings, … So far great, but the philosophy that underlies this type of work is even broader. The work tends to be increasingly multidisciplinary and many times, as entrepreneurs , we cannot cover the requests of a potential client.

We are going to put an example. Let’s imagine that we are a freelance professional specialized in Online Marketing and we have several accounts as a Community Manager.

As you are self-employed, but you are not motivated either by being in your pajamas all day locked at home listening to music, or worse, some gossip program that they give in the morning on TV – not to mention going to work in a library where the WIFI is slower than on your first Smartphone – you decide to try a coworking space where you have all the comforts for a small price and from which you can always “run away” if things don’t go well for you.

One fine day comes the opportunity to create a Social Media plan for a company. Within this Plan the creation of a corporate blog, the creation of videos,… to which you obviously answer: “no problem!” Is contemplated, since it is an opportunity that you cannot miss.

Once you dismiss the client, you sit in your chair and a cold sweat starts to run down your forehead thinking “now how do I do all this?”

From its programming, database creation, corporate identity creation … to the creation of promotional videos and a long etcetera.

Suddenly you raise your head like a meerkat in the African savannah and you see Nika, that nice girl who is a web designer and a little further on you see Alfon, that “compi” with whom you go out for beer on Fridays when you finish ” currar ”and it turns out that in addition to working as an illustrator, he has a hobby which is making videos, especially for his friends, and on top of that, it’s really good!

Et voilá! You already have a fully qualified team to carry out your project… and who knows if a future company. This idea is what underlies the coworking philosophy : Being able to create flexible collaborative environments that adapt to the needs of projects or clients.

Obviously, cooperative work has its advantages and disadvantages. Creating a multidisciplinary team for a project can be complicated, since managing the team is not an easy task when the participants do not share a mutual philosophy or common goals. Therefore, it is important to create a team that complements each other both on a human and professional level, and above all that wants to move the project forward.

From my own experience, if you want to develop your own project and do not have funding , it is better to make it very clear to the participants the delivery times and what their role in the team is. Otherwise, you will end up spending more time trying to coordinate people than working directly on your project.
“Luck is what happens when preparation and opportunity meet and merge.” Voltaire

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